Campaign Mangaer
Ownership and Operation of Campaign Mangaer Services: Typically, Campaign Mangaer Services are managed either by Mobile Network Operators (MNOs) or financial institutions. MNOs leverage their ownership of cellular networks, while banks extend services to their existing banked clientele. However, to access a broader consumer base, banks often need to form partnerships with MNOs, enabling access to consumers' mobile phones.
This platform serves as a comprehensive solution for executing multiple scheduled promotions across various channels, including IVR-OBD, SMS, USSD push, email, and integration with social media platforms. It also features its own SMS delivery capability (MT-SMSC) equipped with a built-in business intelligence tool. The highlights of this service include:
Key Features of Campaign Mangaer:
✅ Centralized Subscriber Promotion: Streamlining promotions for all operator services from a single, centralized platform.
✅ Intelligent Target Selection: Enhancing campaign effectiveness through intelligent target selection, resulting in higher strike rates.
✅ Unified Campaign Management: Simplifying campaign creation, management, and analysis through a single platform.
✅ Multi-Channel Support: Facilitating promotions through multiple interfaces, including text and voice channels.
✅ Flexible Campaign Types: Supporting Real-Time, non-responsive, and Trigger-based campaigns to cater to diverse promotional needs.
✅ Seamless Integration: Off-the-shelf integration with Prepaid, Postpaid, VAS, CRMs, etc., via standard APIs.
✅ Adaptive Customer Profile Management: Managing customer profiles dynamically with descriptive data analysis capabilities.
✅ Real-Time Response Collection: Enabling real-time response collection through Interactive campaigns and instant provisioning of services.
✅ Churn Prediction: Utilizing predictive analysis modelling to forecast and manage customer churn effectively.
Ownership and Operation of Campaign Mangaer Services: Typically, Campaign Mangaer Services are managed either by Mobile Network Operators (MNOs) or financial institutions. MNOs leverage their ownership of cellular networks, while banks extend services to their existing banked clientele. However, to access a broader consumer base, banks often need to form partnerships with MNOs, enabling access to consumers' mobile phones.
This platform serves as a comprehensive solution for executing multiple scheduled promotions across various channels, including IVR-OBD, SMS, USSD push, email, and integration with social media platforms. It also features its own SMS delivery capability (MT-SMSC) equipped with a built-in business intelligence tool. The highlights of this service include:
Key Features of Campaign Mangaer:
✅ Centralized Subscriber Promotion: Streamlining promotions for all operator services from a single, centralized platform.
✅ Intelligent Target Selection: Enhancing campaign effectiveness through intelligent target selection, resulting in higher strike rates.
✅ Unified Campaign Management: Simplifying campaign creation, management, and analysis through a single platform.
✅ Multi-Channel Support: Facilitating promotions through multiple interfaces, including text and voice channels.
✅ Flexible Campaign Types: Supporting Real-Time, non-responsive, and Trigger-based campaigns to cater to diverse promotional needs.
✅ Seamless Integration: Off-the-shelf integration with Prepaid, Postpaid, VAS, CRMs, etc., via standard APIs.
✅ Adaptive Customer Profile Management: Managing customer profiles dynamically with descriptive data analysis capabilities.
✅ Real-Time Response Collection: Enabling real-time response collection through Interactive campaigns and instant provisioning of services.
✅ Churn Prediction: Utilizing predictive analysis modelling to forecast and manage customer churn effectively.
